MAKING INDIA A SPORTING NATION
INDIA SPORTS 2014 , a three-day sports event based on the theme ‘Making India as a Sporting Nation’ happened from 6th to 8th November, at Major Dhyan Chand National Stadium as an initiative of Ministry of Youth Affairs & Sports, Federations of Indian Chambers of Commerce & Industry (FICCI) in association with Sports Authority of India (SAI).
Bureaucracy India as the exclusive Magazine Partner is hereby giving its readers a full coverage of the three day event. The main focus of the event was on strategic dialogues to bring together senior decision makers and renowned Indian and international sports industry players to deliberate on profitable
promotion and grassroots development of sports in the country.
To facilitate the rapid growth and development of Sports in India, the first series of India Sports 2014 Expo has been
conducted successfully with the participation of more than 65 companies across the globe.This was indeed India’s largest
convention for the business of sports in India, as it is not only the passion but has been converted into a regular profession
Before we get into the details about all the three days activites and the dialogues, we need to know the background of the
organization behind the success story. The Federation of Indian Chambers of Commerce and Industry (FICCI) is the only apex of chambers of India which has a dedicated sports division and experts. Their mission is that the government and the industry should come together in their quest to fulfil the hidden potential of this sector.
Very few people are aware of the fact that the largest, oldest and the apex business organisation of India, FICCI was formed on the advice of Mahatma Gandhi. It is headquartered in New Delhi and was established in 1927, by GD Birla and Purushottam Das Thakurdas. It is a not-for-profit and a nongovernmental organization, which is backed by a nationwide network of Chambers of
Commerce and Industry, Trade and Industry Associations, Professional Institutions, corporate bodies and private firms including SMEs and MNCs. The chamber has an indirect membership of over 2,50,000 companies from various regional chambers of commerce. It is involved in sector specific business policy consensus building, and business promotion and networking. FICCI strives to brace up Indian business to go global by creating a conducive atmosphere.